As an international company, making your marketing efforts available for a broader audience is extremely helpful. Catering to different markets is a challenge of its own that encompasses almost all activities of the organization. And when it comes to ma ...
Storytelling – Sharing Your Story With The World
Stories are memorable and for that reason alone play an important role in marketing. Being able to tell stories in an engaging way is crucial for marketers - and this is where storytelling comes in. A great story captures our attention and stays in our ...
Using a Video Pitch to Boost Your Business
When starting and growing a business, the pitch is an extremely important tool. A business pitch briefly describes the business, its concept, and the opportunity. This is very helpful when wanting to quickly present your business idea in ...
Video Manual – Improve Your Customers’ Experience After The Sale
We have all experienced this situation: You buy a product or an application. You open it for the first time. And you are overwhelmed and not sure how to proceed. So then, you open the 120 page manual written in precise, technical language ...
5 Ways To Express Your Brand in A Video
Whenever creating content - especially in a commercial context - it is important to consider not only the message put out, but also what the content says about your brand and your personality as a company or organization. This is especial ...
The Potential Of E-Learning – How You Can Maximize Efficiency In Training
E-learning has become a well appreciated tool for various uses. Especially during the events of the last two years, more and more institutions as well as companies have discovered the enormous potential of using this novel approach in ord ...
Content Marketing – Creating Maximum Impact With Your Expertise
Everybody is talking about it and more and more companies are jumping on board: Content marketing is becoming continuously more popular. What started as the simple idea of providing value as a form of marketing has become a movement that ...
Using Videos in The Sales Process
As an all-rounder tool in internal and external communication, videos can be used in a massive variety of contexts. The countless ways in which you can execute and customize videos offer a huge array of possibilities. But what can videos ...
How To Determine The Best Platform To Publish Your Video
Data and experience repeatedly prove the importance of videos as a general ‘all-rounder’ tool in the modern marketplace. Whether used for training employees, selling your product, or marketing your brand: Video content is an instrument that has pro ...
How To Make Your Explainer Video As Effective As Possible
Videos are certainly a highly efficient tool for information transmission. According to various studies, video allows us to retain a message way better than other mediums. This shows us how enormous the potential of using videos as a learning tool reall ...